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Every second of load time costs you customers and rankings. Our WordPress performance optimization service delivers measurable results — faster load times, green Core Web Vitals, and higher conversions.
These are real metric improvements from client WordPress sites optimized by TechLooker. Results vary by site complexity and hosting.
A comprehensive, multi-layer approach to WordPress speed — not just installing a caching plugin and calling it done.
We start with a deep performance audit using Google PageSpeed Insights, GTmetrix, WebPageTest, and Chrome DevTools. We identify every bottleneck — from render-blocking scripts to oversized images — and prioritise fixes by impact.
Images are the #1 cause of slow WordPress sites. We compress, resize, convert to next-gen formats (WebP/AVIF), implement lazy loading, and set proper width/height attributes to eliminate CLS caused by unspecified image dimensions.
We implement server-side caching (Redis, Memcached, or WP Rocket), browser caching, and global CDN configuration (Cloudflare or equivalent) to serve your site content from the closest server to every visitor worldwide.
Minification, concatenation, deferred loading, and elimination of render-blocking resources. We audit your entire script and stylesheet load order and restructure it to achieve the fastest possible First Contentful Paint (FCP).
WordPress databases accumulate bloat — post revisions, transients, orphaned metadata, and spam comments. We clean, optimise, and index your database to reduce query times and improve overall WordPress response speed.
Sometimes the bottleneck is the server. We evaluate your current hosting environment and recommend or implement server-side improvements — PHP 8+ upgrade, GZIP/Brotli compression, HTTP/2, and object caching at the server level.
Google ranks based on mobile performance. We specifically target mobile Core Web Vitals — optimising above-the-fold rendering, reducing unused JavaScript, and ensuring your WordPress site scores green on mobile PageSpeed.
Too many plugins — or the wrong plugins — are a silent killer of WordPress performance. We audit your entire plugin stack, identify performance offenders, replace heavy plugins with lightweight alternatives, and consolidate where possible.
We target all three Core Web Vitals — LCP, INP, and CLS — which are direct Google ranking signals. Our WordPress speed optimization service is specifically engineered to achieve "Good" scores across all three metrics on both mobile and desktop.
Every WordPress performance project is different. Understanding what factors influence the depth of optimization work helps you appreciate why we always start with a free audit before scoping.
Sites with 30+ plugins — especially heavy builders like Elementor, Divi, or WPBakery — require more extensive optimization work than lean custom-theme sites. Plugin audit, consolidation, and replacement adds significant performance gains but requires careful testing to avoid functionality loss.
WooCommerce stores present unique optimization challenges — dynamic cart and checkout pages cannot be fully cached, product images require special handling, and payment gateway scripts must load correctly. eCommerce performance optimization requires more nuanced implementation than standard WordPress sites.
Sites on poor shared hosting often require a hosting migration recommendation alongside performance optimization — since server response time (TTFB) is a fundamental bottleneck that no amount of caching can fully compensate for. Hosting evaluation is always part of our audit.
A site scoring 20/100 on PageSpeed with six separate issues needs more remediation work than a site scoring 65/100 with two targeted fixes needed. We assess your current baseline before scoping — higher severity gaps take more time to close properly and sustainably.
Sites with thousands of un-optimized images across years of content require bulk image processing, format conversion to WebP/AVIF, and retroactive lazy loading implementation. The scale of your media library directly affects the scope of the image optimization phase.
Sites built on custom themes with hand-written CSS and JavaScript may require targeted code-level optimization — eliminating render-blocking resources, restructuring critical CSS, and deferring non-essential scripts. This is more surgical than configuration-based optimization.
The only way to accurately scope a speed optimization project is to audit your site first. Our free audit takes the guesswork out.
Get My Free Speed AuditA structured, data-driven process from audit to green scores — with full transparency at every step.
Full performance audit capturing current load times, PageSpeed scores, and Core Web Vitals across mobile and desktop.
We rank all issues by performance impact and create a clear optimization roadmap with expected score improvements.
All optimizations are applied to a staging environment first — ensuring nothing breaks before touching your live site.
Optimizations are deployed to production with monitoring active to confirm performance gains hold under real traffic.
You receive a full before/after report with score comparisons. We monitor Core Web Vitals over the following weeks to confirm sustained performance.
The most common causes are unoptimized images, too many or poorly coded plugins, no caching layer, cheap shared hosting, render-blocking CSS and JavaScript, bloated themes (especially page builders like Elementor), and unoptimized databases. Our WordPress speed audit identifies all of these and ranks them by impact.
Core Web Vitals are three metrics Google uses to measure user experience: Largest Contentful Paint (LCP, loading speed), Interaction to Next Paint (INP, interactivity), and Cumulative Layout Shift (CLS, visual stability). They are official Google ranking signals — sites with "Good" scores have a measurable ranking advantage over slow competitors.
WordPress speed optimization investment depends on the current state of your site, its complexity, number of plugins, hosting environment, and the depth of optimization required. A simple site with a few bottlenecks requires different effort than a complex WooCommerce store with thousands of products. We provide a detailed, scope-based quote after a free initial speed audit — so you know exactly what you're getting and why.
Most WordPress speed optimization projects are completed within 5–10 business days. Complex sites with custom plugins or poor hosting infrastructure may require additional time, particularly if a hosting migration is recommended.
No — when done correctly. All our WordPress speed optimizations are applied to a staging environment and tested for visual and functional integrity before going live. We never sacrifice design or functionality for performance gains.
Yes. WooCommerce speed optimization requires special attention — product pages, cart, checkout, and dynamic content need specific caching rules to avoid breaking eCommerce functionality. We have extensive experience optimizing WooCommerce stores for both speed and reliability.
Free speed audit, clear action plan, measurable results. Talk to our WordPress performance team today.